KILLER KIX: UNPACKING THE STüSSY SWEATSHIRT

The Legendary tee is more than just a piece of apparel. It's a symbol that says you're in on the inside joke. From its humble beginnings, Stüssy has evolved into a fashion powerhouse, and the hoodie remains its signature piece. But what is it about this staple that keeps people coming back for more? Is it the quality? The recognizable branding?